According to a a recent survey from Oxygen8, a global provider of integrated mobile products, some 47 percent of mobile users in the U.K. would like to use their mobile phone more to pay for physical or quasi-physical goods and services. It is a good time to access where do we as Nepali consumer stand in terms of letting mobile technology in our lives.
The research found that U.K. mobile users are familiar with completing transactions via their mobile phone but there is a demand for more. The most popular service was purchasing an item on eBay, with 26 percent of respondents doing so. Furthermore, 14 percent have paid bills, while 10 percent and 9 percent of respondents have purchased clothes and groceries, respectively, via an app.
The technology has caught up in Nepal as well and pace is quite remarkable. The e-commerce and m-commerce market has variety of options for both electronic purchases and payment. The evolving companies have made a solid attempt to rise above different barriers of Nepalese market. And the growing competition in this domain is a fantastic news for the users as it provides them wider assortment in choices.
Establishing comfort with e-commerce and mobile commerce is still a long shot but considering the progress that has taken place in past couple of years, it seems that path has definitely been set.